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Terra position for scale with Healthie as their foundation
Terra leverage Healthie for custom programming, telehealth, and billing.
By adopting Healthie, Terra eliminated the need for costly and time-consuming software development, allowing the team to refocus on delivering high-quality coaching services. With essential tools like custom programming, HIPAA-compliant calls, and billing, the platform provided everything Terra needed to operate efficiently and prepare to scale.
Key Results:
- Significant cost savings: Saving up to $100K per year in development costs.
- Streamlined operations: Terra refocused their energy on coaching rather than software management.
- Scalability: With Healthie as their foundation, Terra are positioned for unlimited growth.
Terra needed a platform to takeover ongoing software demands
Terra needed to refocus from building proprietary tech to delivering impactful health coaching.
As Terra scaled, the team sought to build a proprietary app to support their health coaching services. However, the development process quickly became a burden. “We found ourselves acting more like a struggling tech company rather than a health coaching company,” explains Cecilia Lapolli, Co-Founder of Terra. Instead of being able to focus on client care, they were consumed by managing product development, troubleshooting technical issues, and addressing ongoing software demands.
When the COVID-19 pandemic accelerated the adoption of digital health solutions, Terra recognized an opportunity to shift its approach. “We saw a surge in health tech platforms, and it became clear that we didn’t need to build everything ourselves,” says Lapolli. The team began exploring alternative solutions and considered PracticeBetter and Healthie, among others, in their search for a platform that could support their needs—without requiring them to act as software developers.
Healthie provide an out-of-the-box solution for quick deployment
Terra customize core Healthie features to deliver care.
Terra chose Healthie for its out-of-the-box features and customizability. Healthie’s plug-and-play functionality made the transition seamless. “We needed a platform that would let us start quickly and cover our basic needs right away,” Lapolli explains. The platform’s basic customization features allowed the team to tailor programs to their needs while avoiding the complexity of building from scratch. Physician referrals were also a key driver, and Healthie’s integrated billing, HIPAA-compliant coaching calls, and programming became core tools in their daily operations. With Healthie, Terra successfully shifted its focus back to their differentiator—delivering high-quality health coaching.
